Two Ways I Learned How to Festival Beer

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4th Annual Mass Brewers Guild Fest

Heading into the holiday weekend, the Mass Brewers Guild got together for their 4th annual fundraiser/beer fest down in Seaport. It seems like there is a new craft brewery fest creeping up every weekend – not everyone misses having them at the Castle, but the new spaces in Seaport in the last few years certainly adds to the frequency of these types of events.

After important research and years of experience, we’re here to offer easy advice for next time a beer festival comes through town. Let’s be honest, it won’t be long. Also, important note, there is no wrong way to do a beer fest – just very different experiences based on what you want to get out of one.

Way One to Festival Beer: Enjoy a cool setting to drink good quantities of beer. That means…

Stay familiar, stay around beer you know. That’s not a bad thing:

4th Annual Mass Brewers Guild Fest

Hang around the places with crowds and get an early crack at your favorite beers that aren’t out yet – like any of the many pumpkin beers that crop up these falls:

4th Annual Mass Brewers Guild Fest

Enjoy the bands they bring in – usually a cover band, but hopefully the music and view are awesome as you sip a beer or two:

4th Annual Mass Brewers Guild Fest

Way Two to Festival Beer: Make it about new beer and talking to the brewers over your friends. This means…

Keep getting line at the same, small brewery to try out amazing creations like an IPA that has a few apricot notes hanging around.

4th Annual Mass Brewers Guild Fest

Trying whatever this is, no matter how much the taste hangs around after that first sip:

4th Annual Mass Brewers Guild Fest

This guy:

4th Annual Mass Brewers Guild Fest

Seeing what a smaller brewery brings to the show, because you’ve heard of them but what to see what else they’ve got:

4th Annual Mass Brewers Guild Fest

4th Annual Mass Brewers Guild Fest

Seriously, the best part about this beer fest experience was hearing a bit about why these guys are here. There are some big breweries in Massachusetts. Some small ones. They all come together to fund raise for their association and make sure that the ability to make beer here in the state is possible for brewers of any size. If it wasn’t for a chance to talk to the guys at Amherst Beer Company, I wouldn’t have learned about why these groups exist or how good a scotch ale can be when aged properly.

I mentioned it once, but I’ll say it again: beer is fun no matter how you go after it. But if you get a chance to support small breweries at the same time as established folks? Do it.

Our participation in this event was through our sponsored-relationship with Eventbrite Boston, who covered the costs of our attendance. Eventbrite enables people all over the world to plan, promote, and sell out any event. They make it easy to set up online event registration and sell tickets online as well as discover awesome events in Boston. Post your event, send invitations, collect online payments, track ticket sales and more-all in one place.